OUR NEW SITE IS

COMING
SOON
STAY TUNED!

THE CHALLENGE
AB InBev wants UCL & Imperial to #DisruptLondon with
one of our global brands: Corona, Budweiser or Stella Artois.
Create a new idea or innovation to bring to the London beer
market and pitch it to us in 5 slides (template at the bottom of the website)

HOW CAN YOU #DISRUPTLONDON?
You have a blank canvas to work with, whether it be through
technology, ways to engage with our consumers or a new invention,
dream big and think outside of the box!
We’re looking for innovative ideas which can disrupt
the market, transform the beer industry and shake up London.
We’ll be impressed if you can show us the
financial viability of your idea, a plan of action, and any data
analytics you need to make your disruption a reality.
Submit your #StudentsDisruptLondon application by
the 1st of November 2016 at the bottom of this website.
The most ground-breaking idea will win a VIP experience to Corona Sunsets 2017.
The winner will be announced at our exclusive Budweiser VIP event in November
where selected teams will have the opportunity to build relationships with
the leaders of AB InBev, the best beer company in the world!
WHAT ELSE DO YOU NEED TO KNOW?
We want you to work in teams of up to 3 people and target
one of our global brands: Corona, Budweiser or Stella Artois.
These brands are where we want you to focus your talent and show us your
creative side to grow the capital of the UK.
Consider some of the following details when conceiving your disruption:
speed to market, feasibility, financial viability, creativity
and your dream for the beer market.
Scroll down to get inspired, download the disruption template
and submit your #StudentsDisruptLondon application!



As the world’s leading brewer, we take our role as a responsible brewer seriously. With this in mind, please ensure your ideas are targeted at those of legal drinking age and over, and support our commitment to promoting a smart drinking culture across the UK.